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Most
loved ads from this year's Super Bowl
The Kansas City Chiefs emerged victorious from this year's big game. But we all know that the ads are just as important, right? (at least 71% of consumers told us so!).
So to the important question! Which brands won the Super Bowl?
Well, it's consumer opinion which matters most, so we found out what they – nearly 10,000 of them! – thought using the leading consumer insights platform at Zappi.
Keep scrolling to learn more about the top 10 best ads from this year’s big game.
#1. Forever
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
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#2. Disney 100 Special Look
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#3. Saving Sawyer
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#4. Fixed on Pixel
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#5. Be Childlike
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#6. Bass Pro Shops & Cabela’s
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#7. Breaking Bad
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#8. Skechers x Snoop Dog
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#9. Electric Boogie
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#10. New year. New neighbor
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
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#2. Disney 100 Special Look
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#3. Sawyer
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#4. Fixed on Pixel
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#5. Be Childlike
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#6. Bass Pro Shops & Cabela’s
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#7. Breaking Bad
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#8. Skechers x Snoop Dog
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#9. Electric Boogie
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
#10. New year. New neighbor
Overall appeal
How we measure Overall Appeal
Based on the question:
'Overall, how much did you like the ad?
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Learn how to make ads people love
Request a personalized call:
* I understand the information will be securely stored by Zappi and used by Zappi to keep me informed about Zappi's products, news, and future developments in market research. You can opt-out of these communications at any time either by using the link in the emails sent to you or by contacting us directly at data-privacy@zappistore.com.
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